Archive for February 2014

Have an 'Appy Wedding

I’m currently in the planning stages for my wedding next year. I have to say, the wealth of information, tips and ideas available for the big day, can be a little daunting!  I’m sure all brides-to-be are familiar with Pinterest and wedding blogs such as Whimsical Wonderland Weddings  as first stops for wedding inspiration. However, less…

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The coolest Winter Olympic print ads

Although the Winter Olympics are coming to a close, they have been a great source of great excitement in the office over the last few weeks with key talking points featuring heavily in conversation. We’re all fans of quality design at BURN, so I’ve decided to take our new-found love of the Winter Olympics and…

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An Experiment in Charity Marketing

More than ¾’s of British adults give to good causes in any month – the highest proportion of any developed country. There has also been a recent rise in the number of people volunteering to help others, according to The World Giving index. With both these factors in mind, I decided to run an experiment…

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How are brands engaging with Sochi 2014?

As we all know, plenty of controversy has surrounded the Sochi 2014 Winter Olympics. The Games have hit the headlines for all the wrong reasons, from opposition surrounding the country’s anti-gay laws to controversy around the safety of the event. The feeling amongst the UK couldn’t be more different to August 2012 when London prepared…

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Middle Lane Marketing

The recent bad weather seems to bring out more and more middle lane drivers – people that just don’t acknowledge the existence of the left hand lane under any circumstances. I get it – kind of. When it’s pouring down with rain and you can’t see as well, you want to change lanes as little…

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