What does GDPR mean for my business?

A BIG change is coming– the General Data Protection Regulation (GDPR). It’s been a long time coming, but at BURN we believe it’s a good thing for marketing and marketers. GDPR gives customers more power and control over the data companies have and hold about them and how they can use it. That being said,…

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Best eCRM Agency – we’ve done it again!

More success for BURN to report – this time at last night’s RAR Digital Awards.  I’m pleased to say that against tough and extensive competition (there are over 9,000 agencies whose client ratings are evaluated to determine the winner), we were voted the UK’s Number 1 eCRM Agency. It’s the second year in a row,…

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10k fun run for the RNLI

I spent the early part of this year working on our RNLI account’s Mayday fundraising campaign, and in that time I’ve really got to know what it’s all about. As part of the project, we assembled a “fundraising pack” for people who were interesting in getting involved with Mayday. Naturally, I ordered one for myself,…

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Digital awards finalists once again!

Time to kick up our heels! We’re happy to say that once again, we’ve been announced as finalists in the RAR Digital Awards 2017.  We are finalists in the RAR Digital Awards for: Unlike many award nominations within the industry, the RAR finalists (and subsequent winners) are selected based on the average rating given to…

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Here’s how to go viral… or maybe not.

We’d all like a viral hit on our hands right? Virals offer high reach at low cost and that’s tempting to any marketeer. But sadly, there’s a 99% chance that your content won’t catch on. That’s just down to the nature of the internet. We all know it’s a strange, unpredictable place. So, we can’t promise success.…

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BURN voted UK’s Number 1 for Data…once again

The RAR Awards took place a week or so ago at the Marriott Grosvenor Square. We’ve always done well in the RAR Awards. Unlike many awards, they’re not based on the opinions of peers, who are asked to deliberate over project work you’ve produced with little insight into the complexities of the brief or implementation.…

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One of BURN’s marketing secrets is out

You might’ve seen in the news that Tom Hardy chased down a motorist who’d jumped a red and smashed into a big posh car. Unfortunately, this news has outed one of our best-kept marketing secrets. The traffic lights in question are actually meters away from BURN HQ. Tom Hardy is an agent we hired to…

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Why Facebook is dead – according to Millennials

During my work experience at BURN, I’ve been able to witness, first hand, the importance of social media within the industry. It is clear that the idea of marketing is changing with the evolution of the Internet and particularly sites such as Snapchat peaking in popularity amongst Millennials. Social media has benefited marketers greatly, helping…

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Best UK Direct Marketing Agency and Best UK Data Agency Finalists

Time to celebrate… We’re delighted to report that we’re a finalist once again in the Best Direct Marketing and Best Data categories at the 2017 RAR Awards.  Unbelievably, this will be the sixth year we’ve found ourselves nominated as a finalist in the DM category and we’ve managed to pick up the award on four of…

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