I’ve had enough of shouty, noisy, salesy Christmas TV ads already. But blimey, have Waitrose got their TV cracked this Christmas!

It might just be me being schmaltzy but I think they’ve captured the nostalgia corner really well. In a year that’s felt like damn hard going for many, I think more than ever people are after a bit of ‘feel-good’ and  cosy Christmas home-comings with everyone getting together are just the job. May classy Christmas advertising translate into many happy returns for them.

Check it out here.