BURN

Category Archives: General

The true cost of our dismal display in the FIFA World Cup 2010

The wheels have well and truly fallen off the bandwagon as England humiliatingly crash out of the FIFA World Cup. Even more disappointing after this group of players was said to offer “our best chance to win since ‘66”. This ladies and gentlemen, was our “Golden Generation”.

World Cup Football Fever

Love it or hate it, there is no escaping the World Cup is less then ten days away. Flags are appearing declaring supporter allegiances and talk mostly turns to player selection policy as every man and his dog becomes a football expert. As expected, companies are jumping on the World Cup sales promotion bandwagon with a vengeance. [...]

BURN ♥s procurement

After a few long-winded tender processes and chats with others in the industry about procurement and how they affect marketing, we realised that there’s some common preconceptions and stereotypes…

Procurement only hire big, well-known agencies
Pricing is more important than creativity
People and relationships are unimportant
Procurement people wear grey, don’t smile and aren’t interesting

(that’s a lot of P’s)

The morning after the night before…

Why do we do it to ourselves…
We had a great birthday party at So Bar last night but we’re feeling the effects today. We’ve all been doing some serious carb-loading and fluids (of the non-alcoholic variety) are being consumed by the bucket load. Remind me never to mix Mojito’s, neat Tequila and lager again…
Thanks to everyone [...]

Remember, remember the 5th of November…

It’s our birthday on Bonfire Night and we’ll be 4 years old!
Like all toddlers we’re (surprisingly) full of energy and growing all the time. We’ve even been known to answer back.
Needless to say, we’ll be raising a glass or two to celebrate this auspicious occasion. A local hostelry has been booked, bunting and balloons ordered [...]

A whole new site

Hope you like our new website? It’s been a while coming, and there’s more to be added in ‘Phase 2’, but it’s nice to have a fresh lick of paint.
Special thanks to Sean and Dave for the styling, Christian for the lovely SWFs and Sam and Ed for pulling it all together.
We’d love to hear [...]