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Archive for September 2016

Maximise Customer Engagement: Digital

Digital Engagement

One of the things we’re absolutely passionate about at BURN is engagement. In our view, both client-side and agency-side marketeers dedicate too little time to ensuring that communication materials really resonate with their target audience. And that leads to a lot of wasted work by a lot of people. Dave Trott, who knows a thing…

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The pains and the gains 18 months on

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