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Archive for October 2016

Innovative Ideas Equals New Business

Being creative is a part of our everyday lives. In fact, it’s a big part of what clients pay us for. So, it’s important we create an environment at BURN where people are encouraged to think laterally and empowered to present ideas – no matter how off-the-wall they may at first appear. I suspect this approach is not…

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When Innovation Doesn't Work

We love innovation. It’s what sets the trailblazers apart from the Sunday drivers, and we want to be seen as trailblazers in all we do. But sometimes it just doesn’t work out how things were intended. This is especially true in the world of Wearable Technology, a growth area for one of our clients, O2.…

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The pains and the gains 18 months on

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