Travel CRM: Getting the basics right

Travel CRM

Let’s be honest upfront, I love a holiday! Travelling is one of my main loves and I’m a sucker for anywhere ‘new and exciting’. That’s partially why I’m interested in travel CRM. I love the whole thing – from the excitement building as I explore possible destinations (already boring my friends), to the actual experience…

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BURN voted the Best Marketing Agency in the UK

Best Marketing Agency in the UK

The other night was an amazing one for the team at BURN. We were presented with the Grand Prix at the RAR Awards, an accolade that recognises us as the best marketing agency in the UK. It’s a phenomenal endorsement of the quality of the team here – particularly when you realise we were competing…

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BHF x BURN Acquisition Celebration

Last Wednesday, the team from BURN and the British Heart Foundation (BHF) who have been working on BHF’s Heart Matters went to Dishoom to celebrate smashing the year’s goal.     We’re very proud to say that, thanks to the great teamwork with our BHF clients, we have exceeded our highest ever acquisition target for…

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The Magnificent Seven – More Awards Nominations for BURN

agency awards

Tuesday marked the announcement of the RAR Awards finalists for 2018. Historically we’ve done really well in these being voted Best DM Agency and Best CRM and Data Agency in the UK on several occasions. This year I’m delighted to say that we’ve been declared a finalist in no less than 7 (SEVEN!) categories. Best DM Agency…

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GDPR – What Makes You Tick?

GDPR is a hot topic at the moment. There are countless seminars, pieces of content and advice on offer to those companies seeking illumination and guidance. If your business has not yet decided its approach – now’s the time to do so, as the 25 May deadline is fast approaching. The ICO is a good…

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Innovations that have recently caught my eye.

With my inbox flooded daily with myriad newsletters of all shapes, sizes and subject matter, I can’t help but be aware of some of the most recent innovations cropping up in the marketing world. While some will almost certainly have little or no traction, these ten below I find truly exciting. Read on to see…

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Influencer marketing: what is it and what can it do?

Influencer Marketing: what is it?

Influencer marketing, courtesy mostly of Instagram and Youtube, is already big. Influencer marketing, courtesy mostly of Instagram and Youtube, again, is going to get bigger. That’s why it’s being spoken about so much as we steam on in to 2018. Let’s take a look at what it is and how we predict it panning out…

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BURN’s shortlist of 2018 marketing events

marketing event

It’s almost the end of January and, for many of us, a busy and productive month. You may have made some new years resolutions that could now be broken or reaffirmed. We had some attempts at Veganuary, dry January,  reading more and for some of us, it was about learning more. One thing we’d suggest…

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Facebook’s new algorithm is changing your News Feed – How will it affect advertisers and publishers?

During the past ten years, nearly 300 print titles have unceremoniously disappeared from the news shelves. Meanwhile, social media and our subsequent mobile addiction have managed to carve an idiosyncratic space in the foreground of our everyday. Whilst rapid digitalisation has created a new world of pioneering developments for many industries, the potent tenacity of…

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