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BURN Meets Unbound 2017

August 7, 2017

Earlier this month, I ventured out of my South West bubble to visit the East (London that is). The event was Unbound 2017: An event touting the power of uncovering innovation and promising connections to brands and corporations with disruptive technologies.  I arrived at the industrial, East London venue (Old Truman Brewery) marching past gaudy…

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Talent Cupboard & BURN Invigorate the Tech Scene

August 4, 2017

With the best and brightest in the tech scene trading Old Street for the leafy streets of South West London- Talent Cupboard, with the support of BURN, hosted the first of many meet-ups to celebrate the innovators and entrepreneurs of Silicon-Upon-Thames. Our new and improved “Swilicon” event, hosted at the Old Ship in Richmond, brought…

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Facebook Chatbots - Don't Panic

Don’t Panic – Facebook’s chatbots aren’t going to destroy us all

August 1, 2017

Many reputable news outlets have recently reported that Facebook just pulled the plug on a experiment using chatbots that got out of hand when they started conversing in a new “secret” language. Well did they? Yes. Did they do it because they wanted to usurp humans and conquer the Earth? No. In fact, this news…

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CRM relies on thanking your customers, whether by email, DM or on social media. Here's a guide on how best to make your customers feel valued.

CRM: The Art of “Thank You”

July 21, 2017

If there’s one word that CRM relies on, it’s “Thank You”. Oh wait that’s two words, but you get the point. So here are a few tips to help you get the most out of your Customer Relationship Management (CRM) programme. The key to CRM T – Test and learn Once you build up a…

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RHS Hampton Court Palace Flower Show

July 5, 2017

Yesterday, a few of us were lucky enough to visit the Hampton Court Palace Flower Show courtesy of our clients at the RHS. The show is the largest of its kind in the world and has a very different atmosphere to its better-known ‘sister’ event, The RHS Chelsea Flower Show. We’re lucky enough to have…

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TOP 5 DIGITAL NEWS STORIES

TOP 5 DIGITAL NEWS STORIES

July 3, 2017

This month it’s digital month Facebook GIF comments Words are becoming increasingly yesteryear in digital media, and as is the next logical step, Facebook now allows you to comment via GIF. Sometimes a smoking cat on a skateboard is the only way you can truly convey a sense of “deal with it”. New Twitter design…

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What does GDPR mean for my business?

June 26, 2017

A BIG change is coming– the General Data Protection Regulation (GDPR). It’s been a long time coming, but at BURN we believe it’s a good thing for marketing and marketers. GDPR gives customers more power and control over the data companies have and hold about them and how they can use it. That being said,…

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Best eCRM Agency - Beers

Best eCRM Agency – we've done it again!

June 15, 2017

More success for BURN to report – this time at last night’s RAR Digital Awards.  I’m pleased to say that against tough and extensive competition (there are over 9,000 agencies whose client ratings are evaluated to determine the winner), we were voted the UK’s Number 1 eCRM Agency. It’s the second year in a row,…

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RNLI 10K run

10k fun run for the RNLI

June 9, 2017

I spent the early part of this year working on our RNLI account’s Mayday fundraising campaign, and in that time I’ve really got to know what it’s all about. As part of the project, we assembled a “fundraising pack” for people who were interesting in getting involved with Mayday. Naturally, I ordered one for myself,…

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BURN has 3 nominations in the RAR digital awards

Digital awards finalists once again!

May 25, 2017

Time to kick up our heels! We’re happy to say that once again, we’ve been announced as finalists in the RAR Digital Awards 2017.  We are finalists in the RAR Digital Awards for: Unlike many award nominations within the industry, the RAR finalists (and subsequent winners) are selected based on the average rating given to…

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How to go viral

Here's how to go viral… or maybe not.

May 15, 2017

We’d all like a viral hit on our hands right? Virals offer high reach at low cost and that’s tempting to any marketeer. But sadly, there’s a 99% chance that your content won’t catch on. That’s just down to the nature of the internet. We all know it’s a strange, unpredictable place. So, we can’t promise success.…

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No. 1 for Data

BURN voted UK’s Number 1 for Data…once again

May 9, 2017

The RAR Awards took place a week or so ago at the Marriott Grosvenor Square. We’ve always done well in the RAR Awards. Unlike many awards, they’re not based on the opinions of peers, who are asked to deliberate over project work you’ve produced with little insight into the complexities of the brief or implementation.…

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Tom Hardy Marketing Secrets

One of BURN's marketing secrets is out

April 27, 2017

You might’ve seen in the news that Tom Hardy chased down a motorist who’d jumped a red and smashed into a big posh car. Unfortunately, this news has outed one of our best-kept marketing secrets. The traffic lights in question are actually meters away from BURN HQ. Tom Hardy is an agent we hired to…

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Millennials view of Facebook

Why Facebook is dead – according to Millennials

April 13, 2017

During my work experience at BURN, I’ve been able to witness, first hand, the importance of social media within the industry. It is clear that the idea of marketing is changing with the evolution of the Internet and particularly sites such as Snapchat peaking in popularity amongst Millennials. Social media has benefited marketers greatly, helping…

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Best UK Direct Marketing Agency and Best Data

Best UK Direct Marketing Agency and Best UK Data Agency Finalists

March 21, 2017

Time to celebrate… We’re delighted to report that we’re a finalist once again in the Best UK Direct Marketing Agency and Best Data categories at the 2017 RAR Awards.  Unbelievably, this will be the sixth year we’ve found ourselves nominated as a finalist in the DM category and we’ve managed to pick up the award on…

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